1. Finding Competitors & Vital Keywords - Blog Post Assignment

For your company, explain in a blog post who the key competitors and vital keywords are. Explain what tools and techniques you used and why. Share screenshots of your results & explain what recommendations you might make from your findings.

 

When you're finished with your post:

1. Click the link above to submit the link to your blog post.
2. Post a link to your blog post on the Listening to Customers discussion board for Module 7.
3. Comment on your peers' posts.

I using the google trend to be the tool to measure the key competitors. I used to choose Alexa, but the data of Alexa is based on people intall the toolbar of Alexa, few people using that tool, but google trend is accurate to analysis.

From this screenshot I can tell the key competitors will be Samsung, HP and Apple.

The related terms, HP show up. And I also can tell inspiron is the hotest topic of DELL. From the first screenshot, Dell's searching rate are decline all the time and HP, Samsung, Apple's attion are rising continuely. My recommodation is to strengthen the advertising.